Public data, financial algorithms, and personal stories.
MoveUp is based on a model and public third-party data. The model evaluates the financial impact moving powered by real trends. Personal stories from actual movers tell you what it is actually like to live somewhere new.
Data sources
- BLS OEWS— salary percentiles by metro, role, and experience
- HUD Fair Market Rents— housing baseline by metro
- Zillow Research— current rents and ownership signals
- Census ACS— demographic and population context
- State + local tax tables— current statutory rates incl. NYC, Yonkers, SF
- Curated employer data— for Career Velocity inputs (MVP: hand-built)
Move Value — what's in it
Real after-tax purchasing power, day one. We compute: gross salary in your role and city, minus an effective federal tax rate (we use 22% as a single-filer midpoint at the modeled income; adjust in your result), minus state income tax, minus any local income tax, all divided by the metro cost-of-living index.
Not in it: housing equity dynamics, employer-paid benefits delta, commuting cost, healthcare premium variation, and childcare.
Career Velocity — what's in it
A 1–10 score, field-specific. Inputs (currently equal-weighted; calibrated in Phase 2):
- Job density per capita— open postings for your role per 100k residents
- Senior role concentration— share of postings above mid-level
- Salary growth rate— field-level CAGR from BLS
- Employer diversity— Herfindahl-style concentration index for top employers
A 9 in tech means San Francisco. A 9 in finance means New York. A 9 in healthcare admin means Nashville. The scale is field-relative on purpose — comparing absolute scores across fields is meaningless.
10-Year Outlook — what's in it
Two trajectories, stay vs. move, with these defaults you can override:
- Horizon— 10 years
- Salary growth— field- and city-specific CAGR (BLS-derived)
- Promotion cadence— every 3 years, +12% step
- Velocity bonus— destinations with higher Career Velocity get a small promotion-size multiplier
- COL inflation— 2.5% annually
- Discount— expressed in today's dollars
- Confidence band— ±25% of the headline + a fixed model-uncertainty floor
The 10-Year Outlook is a data-grounded model, not a guarantee. Confidence bands exist so you take the headline as a probabilistic answer, not a number to spend.
What MoveUp explicitly is not
- Not financial advice— We don't know your full picture. Talk to someone who does for big decisions.
- Personalized to you— There is no single 'best city.' There is only the best city for the specific person you are right now.
- Not a prediction engine— The 10-year number is a structured forecast — treat the confidence band as part of the answer.
Editorial standards
City profiles for the top 25 US metros are reviewed by a human before publishing. We update underlying data sources at minimum quarterly. When a methodology changes, we note the version and date on each page. Mistakes get a public correction.